While the last few years have been very difficult for the self-storage industry, the most positive and productive result of the contracting economy and challenging real estate market was that self-storage operators had to take a very hard look at their operating expenses. This has forced many operators to change their marketing campaigns and go outside their comfort zones to move into the next generation of self-storage marketing.
V 2011 – Staying on Top of the Marketing Game
- I-2024: Cautious Optimism Leads the Way!
- XII-2023: Where Are We Headed in 2024?
- XI-2023: Three Things to be Thankful For